卡尔•奔驰学院是由梅赛德斯 - 奔驰（中国）汽车销售有限公司和梅赛德斯 - 奔驰汽车金融有限公司发起并与来自中、德、美三国知名大学共同合作的国际联合教育倡议。 目标
本着成为国际汽车行业最好学院以及在不久的将来成立能被中国认可大学的良好愿景，卡尔•奔驰学院将在洪堡“教学与研究相统一”的理念下运作。 这个理念的实施意味着学院将以梅赛德斯- 奔驰中国经销商当下所面对的实际问题为出发点，采用与时俱进的教学方法。学生们将不再接受传统的“旧式”教学方式，而是通过情境教学法使他们能够将学习与每天日常生活场景以及工作环境相联系。 教学法也将战略性地回顾并关注零售组织中以往、现在或潜在问题，以借此重要途径进一步促进最佳实践经验的分享以适应不同工作环境中并加以应用。 吸引和保留高素质的员工对在中国汽车行业取得持续成功至关重要。为此卡尔·奔驰学院创建的的核心目标是： 提高员工的积极性、满意度和忠诚度 提高零售经理的资质 为零售管理职位储备人才 提高管理满意度及降低流失率 巩固梅赛德斯-奔驰品牌在市场上的最佳雇主形象 通过支持中国汽车行业的人才发展为梅赛德斯-奔驰在中国的企业社会责任战略作出贡献 为了找到一个动态的行政和学术管理解决方案，星徽卓越国际管理咨询（北京）有限公司于2011年12月成立，为卡尔·奔驰学院项目提供行政、管理的支持，以确保项目稳定发展。 Introduction - Carl Benz Academy and Xinghui Zhuoyue International Management Consulting (Beijing) Co., Ltd The Carl Benz Academy is a joint international education program lead by Mercedes-Benz (China) Ltd and Mercedes-Benz Auto Finance Ltd, and in cooperation with renowned universities from China, Germany and the United States.
Objectives
With the vision of becoming the leading academic institution in the international automotive industry and of establishing itself (in time) as a certified university in China, the Carl Benz Academy will operate under Humboldt’s Ideal of ‘Unity of teaching and research’.
Implementation of this ideal in the Carl Benz Academy context aims to encourage a precise and up to date approach to education with regard to current issues facing the retail organization of Mercedes-Benz in China. The students will not receive traditional ‘old-style’ lectures, but will learn according to the ‘situational-approach’ which enables them to learn by doing and to link their learning to real-life scenarios within their day-to-day work environment.
A strategic and reflective view of knowledge about past, existing or potential problems within the retail organization will also be a focus of the approach, further supporting the sharing of best-practices and their adaptation and application in the working environment.
Attracting and retaining qualified staff continues to be crucial to achieving success in China’s automotive industry. Carl Benz Academy was initiated with core objectives to: Increasing employee motivation, satisfaction and loyalty Enhancing the qualifications of retail managers Fostering a pool of qualified employees for retail management positions Improving management satisfaction and reducing turnover Strengthening the Mercedes-Benz brand as the best employer in the market Contributing to the CSR strategy of Mercedes-Benz in China by supporting people-development in China’s automobile industry Aiming to find out a solution for a dynamic administrative and academic structure for the project, the Xinghui Zhuoyue International Management Consulting (Beijing) Co., Ltd is newly set up in December 2011 to share different responsibilities. It is the administration/management provider of the Carl Benz Academy project and built up to ensure stable project management. 请应聘者在投简历时注明职位。 公司临时办公地址为：北京市朝阳区阜通东大街6号方恒国际中心
