MR全新C级豪华轿车PHIDEON
日内瓦首秀传播报告媒体报道汇总媒体报道汇总媒体报道汇总媒体报道汇总媒体报道汇总 传播情况分析平面主要采用图文结合的形式，以观点分析为主，介绍全新C级豪华轿车PHIDEON日内瓦首秀，体现上汽大众在技术研发、质量控制、服务品质等方面都有了充分积淀，进一步提升了品牌形象，取得良好的传播效果。
报道多平台发布，包括平面媒体、微信公众号，扩大了受众范围。摘要：
2月29日，日内瓦国际车展开幕前夜，大众汽车集团董事长Matthias Müller亲自向全球400多家媒体推介宣布，PHIDEON将由上汽大众负责生产，仅在中国市场销售，计划上市时间为今年第三季度。
Summary:
Feb 29, Mr. Matthias Muller, Chairman of Volkswagen Group, announced that PHIEDON will be produced by SAIC Volkswagen, to about 400 media worldwide in Geneva auto show. PHIDEON will be launched in Q3 2016 and only be sold in China.
传统媒体报道摘要：
大众最新研发的2016款Phideon轿车日前在日内瓦车展上发布，大众表示这款车型将进入中国市场。该车是大众第一款基于MLP平台生产的车型。
Summary:
Phideon, the newly developed model of Volkswagen was revealed in Geneva Auto Show recently，and will access China market soon. It is the first model developed on MLP platform.
摘要：
近日，大众在日内瓦车展前夕的品牌之夜上，对外展示了首款C级车型——Phideon。据透露，该车型将在今年北京车展上正式在华首发，计划在今年9月上市，并落户上汽大众进行生产。
Summary:
Volkswagen revealed its first C-class model PHIDEON in Volkswagen Night in Geneva auto show. PHIDEON will be revealed in China in Beijing auto show and will be launched in Sept 2016. It will be produced in SAIC Volkswagen. 摘要：
大众汽车集团大众品牌收款C级豪华轿车在本届日内瓦车展迎来首秀。 PHIDEON与奥迪A6共享平台技术，其车身长度超过5000毫米，轴距超过3000毫米。
Summary:
The first c-class premium model of VW brand was revealed in Geneva auto show. PHIDEON shares the platform technology with Audi A6, whose car body length is over 5000mm and the wheelbase over 3000mm.
摘要：
2月29日，大众汽车集团全新旗舰级豪华轿车——Phideon在日内瓦车展大众之夜全球首秀。 PHIDEON在本次日内瓦亮相后，随后4月的北京车展就会与我们见面，在今年第三季度，在上汽大众投产
Summary:
Feb 29, Phideon, the flagship premium model of Volkswagen was globally revealed in VW Night in Geneva auto show. After the revealing in Geneva auto show, PHIEDON will showcase in Beijing auto show in April, and will be produced in SAIC Volkswagen in Q3 2016.
摘要：
日内瓦车展上，大众品牌将首发一款中大型车，这款高端车型也是现款辉腾停产之后大众品牌最高级的轿车。根据之前的消息，新车基于大众C Coupe GTE概念车打造，未来的中文名可能为“辉道”。
Summary:
After stopping the production of Phaeton, Volkswagen launches another premium car model at Geneva Auto Show. According to the news, the new car is built upon Volkswagen C Coupe GTE concept car. The future Chinese name could be “辉道”.摘要：
大众品牌之夜上，大众品牌的全新C级车PHIDEON首发亮相。PHIDEON将于今年第三季度率先进入中国市场，并由上汽大众生产销售。该车有望在北京车展进行国内首秀。Summary:
In Volkswagen Night, PHIDEON, the new C-class model of VW brand was grandly revealed. PHIDEON will access China market on Q3, and will be produced and distributed by SAIC Volkswagen. PHIDEON will be revealed in China in Beijing auto show. 摘要：
PHIDEON源自奥迪A6平台开发，车身长超5米、轴距超过3米，呈黄金比例的长、宽、高尺寸设计保证了宽敞舒适的车内空间，也赋予它豪华优雅的气场。PHIDEON在日内瓦车展这个国际舞台上迎来全球首秀，接受各国媒体的“大检阅”，足以证明大众汽车集团对这款产品的信心。
Summary:
PHIDEON is deveoped upon Audi A6 platform. Its car body length is over 5m and the wheelbase more than 3m, ensuring a comfortable inner space for consumers. PHIDEON finishes its first appearance at Geneva Auto Show, fully showing Volkswagen's great confidence to such an amazing model.摘要：
据报道，大众品牌第一款C 级豪华轿车PHIDEON，为中国市场设计，将在上汽大众投产，除传统动力版本外，还会推出插电混动版本。该车基于大众C Coupe GTE概念车打造。
Summary:
It is reported that the first C-level premium sedan PHIDEON is specially designed for Chinese market and produced in SAIC Volkswagen. Apart from the traditional version, the hybrid version will be launched. The new car is built upon Volkswagen C Coupe GTE concept car.摘要 / Brief：
日内瓦车展上，大众品牌的全新C级车PHIDEON首发亮相。PHIDEON将于今年第三季度率先进入中国市场，并由上汽大众生产销售。该车有望在北京车展进行国内首秀。Summary:
On Geneva Auto Show, PHIDEON, the new C-class model of VW brand was grandly revealed. PHIDEON will access China market on Q3, and will be produced and distributed by SAIC Volkswagen. PHIDEON will be revealed in China in Beijing auto show.摘要：
在日内瓦的大众之夜上我发现了今年将在上汽大众国内的一款全新C级车：PHIDEON。PHIDEON与奥迪A6共享平台技术，其车身长度超过5000毫米，轴距超过3000毫米。
Summary:
At Volkswagen Night in Geneva, a new C-level car model - PHIDEON will be localized by SAIC Volkswagen. PHIDEON shares the platform technology with Audi A6, whose car body length is over 5000mm and the wheelbase over 3000mm. 新媒体报道摘要：
大众品牌旗舰车型Phideon即将在上汽大众国产，上汽集团懂事长陈虹、总裁陈志鑫，以及上汽大众总经理陈贤章、上汽大众销售与市场总经理贾鸣镝和上汽集团蔡宾成了大众之夜的座上宾。
Summary:
The flagship model Phideon will be localized by SAIC Volkswagen soon. Chen Hong, board chairman of SAIC Group, Chen Zhixin, president of SAIC Group, Chen Xianzhang, GM of SAIC Volkswagen, Jia Mingdi, GM of SAIC Volkswagen Sales & Marketing Department and Cai Bin from SAIC Group attend the Volkswagen Night.摘要：
作为全球五大车展之一，日内瓦车展被称为“国际汽车潮流风向标”，今年也不例外，大众汽车集团大众品牌首款C级豪华轿车在本届日内瓦车展迎来首秀。
Summary:
Geneva International Auto Show, one of the five world international auto shows, is regarded as “the global motor trend indicator”. There is no exception in 2016. The first C-level premium sedan from SAIC Volkswagen makes its debut in Geneva Auto Show.摘要：
作为大众品牌旗下首款、并且也是唯一一款C级豪华轿车，PHIDEON衔接未来辉腾、弥补市场空白、扩大大众品牌豪华车市场的意义依然重大。
Summary:
PHIDEON, the first and only C-level premium sedan of Volkswagen, fills up the blanket in the market and enlarges Volkswagen’s great significance in the premium car market.摘要：
PHIDEON在本次日内瓦亮相后，随后4月的北京车展就会与我们见面，在今年第三季度，在上汽大众投产——这就意味着大众在中国的旗舰就要诞生了，另外，此车只在中国有，其它市场是否出现目前还处于“排队摇号”的状态。
Summary:
After the revealing in Geneva auto show, PHIEDON will showcase in Beijing auto show in April, and will be produced in SAIC Volkswagen in Q3 2016, as the flagship model of Volkswagen in China. Meanwhile, PHIDEON will be only sold in China, the availability in other market is still a question..
