Selecting the high affinity and coverage media according to TA online BehaviorYoung Fashion Group
P25-35│Annual personal income 150,000 │Bachelor degree & above
Selecting the high affinity and coverage media according to TA online BehaviorPremium Group
P30-45│Annual Household income 300,000│Bachelor degree & aboveTA Behavior Analysis Similarities
For two group audience
Quality of life、high consumption level 、frequency touch InternetDifference
Premium Group
Strong financial sense. Possess various investment and financial products
purchase high-end luxury products.Young Fashion Group
At marriageable ages or married, attention to property and automobile
Digital product fans,like music、movie
Overall Touch PointPortal/Newsintegration of media platform,Cross Media launchTAFashion FanciersEconomy car ownerDigital Product FansFashion JewelryMusicians/Movie makersNew House holdersInternational TravelersBusiness
ProfessionalsInvestment & FinancingBasic Investment & FinancingRich media window/ video advertisement,etc
High ROI AdsNews & PlolicyLuxury product consumerDelonghi
cookie databaseSNSFinance/VedioSport/LifeFemale/IT“Premium”Focus“Young & Fashion”ActivityPrecisely targeting technology