“,“Honestly, I see a lot of pretty things in China, but nothing I could call 'modern Chinese style' has emerged yet", Anna Wintour, editor-in-chief of Vogue, said on a visit in January. ,We support Asian independent fashion designers to bring Asian fashion to the worldwide audience. ,Whoolala is an interactive ecommerce platform for ,the next Asian fashion designer.,We are an interactive & data-driven ecommerce platform,Most advanced swiping function on the market to collect data,Customized communication campaigns,Big data user analytics and segmentation,Loyalty program with dynamic sharing function ,ASIA,Why don’t people know about Asian fashion?,1,2,3,Hard to find in global marketplaces,Cross-border platform,European-American clothes do not fit Asians,Asian brands – Asian customers,Independent brands lack resources to enter foreign markets,Operational support and marketing,Target Markets ,-3 Sept Plan-,China 300m online shoppers,(cid:1156)SEA: 400m online shoppers,01.,02.,Global,03.,Development data (cid:1158) Overview,DAU,2.5k,MAU,DAU Conversion,AOV,July GMV,Registered user AC (iOS),2nd week retention,30k,3.1%,220RMB,285kRMB,2.4RMB,20+%,How it works – Data Collection – Monthly product swipes 1.25M,1400k,1050k,700k,350k,0kMarch,April,June,July,Development data – GMV in the last 6 months,3-6% conversion rateAverage order value 220RMB,400k,300k,200k,100k,0k,Feb,Mar,Apr,May,Jun,Jul,150,113,75,38,0Feb,Mar,Apr,May,Jun,Jul,Development data - Brands,Fashion Brands on Whoolala,Development data – Expected GMV (RMB),Scenario AScenario B,7000000,5250000,3500000,1750000,0,Sep, 2016,Nov, 2016,Jan, 2017,Mar, 2017,May, 2017,Scenario A: 1.2M USD additional funding; Scenario B: No additional external funding ,Target Customers,Age group: 18-28,Geographic: China and ASEAN, 1st and 2nd tier cities,Behavior: iPhone or Android mobile phone users. Shopping daily on mobile.Psychographics: Individuality, brands need to fit their unique style and personality.,Source : BCG + GGV Copital report,Our Team,Steve,4+ years entrepreneurial experience in China working in both development and creative positions.Fluent in Mandarin Chinese and English.,Lukas,7 years experience in operations and Sales in Asia. Masters in IT and Business. Worked for Hewlett-Packard Europe. Brought Czech high-end design brand to great success in the Chinese market.,Jerry,Founder of gNetop, successful international mobile game distribution platform. gNetop is going for IPO this year in Shanghai. App marketing guru with experience in China, South East Asia, Japan and USA. ,Kid,Former Marketing Supervisor of Xiu.com, high-end online fashion marketplace.,Founder of independent fashion brand Lit up.,Sonia,HULT MBA. 10 years in the fashion industry. profound knowledge in sourcing, operation, retail, brand management and e-commerce. ,advantage,What do we have that others don’t?,1,2,3,4,5,Strong international brands sourcing capability,Data-driven e-commerce using the best tools globally ,Focus only on Asian independent fashion designers,Strong global marketing capabilities and free traffic,Fair distribution of the traffic among our brands,BUSINESS MODEL,20%-30% commission on salesAdvertisingValue added servicesFulfillment,Burn rate: 20k USD/monthExpected valuation: 6M USD,FINANCIALS,“,“Honestly, I see a lot of pretty things in China, but nothing I could call 'modern Chinese style' has emerged yet", Anna Wintour, editor-in-chief of Vogue, said on a visit in January. ,
