明基电通于2005年7月宣布收购德国西门子手机事业,为历年来亚洲最大规模收购行动之一。西门子为世界知名手机品牌(二○○四年全球市场第四位,销售量近五千万支手机),全球有两千多位工程师,分布在中国、德国、丹麦、巴西与美国等地,其中有六百多位位于北京及上海的研发中心。
在2005年10月1日以后,明基已完全接收西门子手机部门的人员与设备,就研发人数而言,成长了将近三倍。同时明基也将拥有西门子的手机专利,如此更加奠定明基在3G及先进技术上的竞争能力,将使BenQ成为全球第四大手机品牌、中国第一大手机科技公司,合并后年营收将超过美金一百亿元。
明基与西门子手机事业是最佳优势互补的结合。明基拥有高度组织弹性与生产效率、具备消费性电子与多媒体3C技术以及累积多年洞悉消费者的经验;而西门子手机事业累积超过二十年国际管理经验、领先全球的通讯研发技术与人才,再加上其快速供应链与全球营销的实战平台。双方结合所产生的综效,将使明基大幅提升技术与组织能力,并以行动通讯的核心专利技术(Essential IP)直接进入手机产业决赛圈。
在2006年实现扭亏为盈,并力争进入国内市场第二阵营,市场占有率达到3%-5%、全球市场占有率达到10%以上!
要让世界整个知道中国的BenQ,就像芬兰的诺基亚、美国的摩托罗拉。创造“汉潮”辉煌,BenQ“完全有这个信心”!
——明基电通(中国)营销总部总经理 曾文祺
Overview:
BenQ Mobile is an industry leader in wireless communication devices. We deliver supreme mobile technology with a high lifestyle appeal. With its global headquarter in Munich, Germany, BenQ Mobile serves more than 70 markets around the globe. As one of the three business groups of BenQ Corporation and as a trademark licensee of Siemens AG, BenQ Mobile stands for innovative technology with a human touch.
Profile:
When BenQ Corporation acquired Siemens\' mobile phone business on October 1st 2005, the way was paved to become one of the world leaders in mobile communication. By combining the rapidly growing success of BenQ’s consumer electronics background with Siemens\' technological expertise in mobile devices, this global player is ready to set new standards for the future of communications. BenQ looks back on a strong heritage in networked digital lifestyle products such as LCD televisions, displays, mp3 players, digital cameras, projectors, and optical storage. And Siemens\' reputation for industrial design, product quality and the ability to customize phones is unparalleled.
Get ready for a new digital era – an era that you can best experience with BenQ Mobile. A new combined brand will be launched during the first quarter of 2006. At that time the first flagship products will be presented, bringing together the best of both worlds, merging Siemens\' strong presence in European and Latin American markets with BenQ\'s leading role in Asia .
Look forward to the future of communications with BenQ Mobile.
Capabilities:
·Bachelor or above
·Excellent English skill(spoken and written).
·Cooperative and self-motivated.
·Able to work under pressure.
·Good communication skill