The Netherlands Board of Tourism & Conventions (NBTC) is the leading destination marketing and promotion organization with its head quarter located in Leidschedam, the Netherlands. NBTC develops innovative marketing and promotion services world wide, including international events and theme years, providing added value for partners in the tourism, business travel and public sectors and visitors to Holland. NBTC is active in the fields of destination branding, travel trade & PR promotion.
The head office of NBTC is in Leidschendam of the Netherlands. The Beijing Representative office was set up on December 2004. It manages, develops and exploits the destination brand Holland in China.
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