智宝概述
Tchibo (智宝) 于一九四九年;在德国汉堡成。最初, 智宝只是经營咖啡邮购业务的公司, 经近半个世纪的努力, 智宝已经发展成为一家跨国企业,其覆盖整个欧洲的多渠道的销售网络,不仅销售咖啡,同时也销售非食用品。现时的智宝, 已经跻身于德囯几大零售巨头之一, 年营业额达3.6亿欧元,拥有12,500余位员工, 领跑德国、奥地利、匈牙利、波兰, 以及捷克共和国的烘焙咖啡市场。
上世纪七十年代,智宝在咖啡业务之外增设非食品类商品业务。如今,智宝每年销售的产品多达1,400种,每周都有不同的主题(如“意大利餐具周”、“女装周”等),真正应了智宝的宣传口号“每周皆有新体验”。
非食品类商品行销于德国、奥地利、瑞士、英国、荷兰、波兰及捷克共和国。
Tchibo was founded in Hamburg (Germany) in 1949. Over the years Tchibo has developed from a mail order company for coffee products to a multinational corporation, which is selling coffee products and nonfood items through a diversity of distribution channels throughout Europe. In nowadays Tchibo is with a turnover of approx. 3.6 billion Euro and with approx. 12,500 employees, one of the biggest retailers in Germany and is the market leader of roasted coffee in Germany, Austria, Hungary, Poland and Czech Republic.
During the 1970’s Tchibo started offering a range of non-food products as an additional business to its coffee activities. Today Tchibo is selling approx. 1,400 different products yearly with a weekly changing topic (e.g. this week “Italian tableware”, next week “Ladieswear”) – according to the Tchibo slogan “Every week a new experience”.
Nonfood items will be distributed in Germany, Austria, Switzerland, United Kingdom, Holland, Czech Republic and Poland.
请有意者,将简历发送至hr.china@tchibo.com.hk