Twenty-five years ago Dan Wieden and David Kennedy quit their jobs to start a different kind of ad agency. A place where people would come to do the best work of their careers. A place for creating provocative, interesting brands that people actually care about. That kind of advertising became known as \"the work,\" and everything else came second. Before ego. Before politics. Before sleep. Before \"the prudent thing to do.\" Wieden+Kennedy was created to be a place where the work came first.
Staying true to that mission, Wieden+Kennedy has helped create some of the strongest brands in the world and, in the process made clients like Nike, ESPN and Miller High Life a part of popular culture.