The GfK Group with more than 70 years of history is one of the top five market research companies in the world. GfK′s headquarter is in Nuremberg, Germany. The company has more than 115 subsidiaries, offices and branches and over 9,000 full-time employees in more than 100 countries and regions.
GfK delivers services in all major consumer, pharmaceutical, media and service sector market segments. Services are divided into three sectors: Custom Research, Retail and Technology and Media, a structure based on the sources of the data supplied by GfK to its clients.
The Custom Research sector is specialized in operational and strategic marketing issues relating to virtually every industrial sector and market. The sources of information for the Custom Research sector are specific target groups of consumers and the medical profession.
In 2006, the Custom Research Division of GfK merged with one of the leading research institutes in China, Consumer Research Co. Ltd, thus establishing the Joint Venture named GfK Custom Research China. At present, the Joint Venture has a research team of more than 60 market research professionals in Beijing, Shanghai and Guangzhou. It also has its own Fieldwork unit.
We combine in-depth knowledge of the methods and technology used in modern market research with vast market knowledge and marketing expertise, making us an indispensable and well-respected partner for our clients.
As the first custom research unit of GfK in Asia, GfK CRC is the Asian Pacific center of GfK Custom research division’s international network. We commit ourselves to become the leader of the Chinese Market Research industry.
总部位于德国纽伦堡的GfK集团，是全球五大市场研究集团之一，拥有70多年的发展历史，2005年，GfK集团全球年营业收入超过10亿欧元，在全球拥有超过9000人的全职员工，在100个国家和地区设有115多个分公司和分支机构。
GfK集团目前在全球范围内的市场研究业务，涉及专项研究、消费电子零研、媒介研究等三大领域。根据源于GfK的数据来服务客户。
GfK专项研究专著于各行业的市场运作与战略实际问题。信息来源于特定目标消费群体及专业资料。
GfK于2006年合并中国领先的研究机构－科思瑞智市场调查有限公司，成立北京捷孚凯市场调查有限公司。目前该公司在北京、上海、广州三地拥有超过60人的研究团队。同时拥有自己的运作团队。
我们将先进的知识、技术与丰富的市场经验相结合，使我们成为客户的必不可少的、重要的合作伙伴。
捷孚凯深信，在GfK全球化知识库和领先的技术支持下，在本土经验的根基上，伴随更多专业力量的加盟，我们能够向客户提供全新价值体验的研究与策略咨询服务。
联系方式：
北京总公司：北京市朝阳区朝外大街18号丰联广场B座1112（100020）
传真：86-10-65886051
电子邮箱：hrbj@gfkcrc.com
上海分公司：上海市黄浦区福州路318号高腾大厦1510室（200001）
传真：86-21-61907522
电子邮箱：hrsh@gfkcrc.com
广州分公司：广州市越秀区中山六路238号越秀新都会中座/西座20楼（510180）
传真：86-20-81078033
电子邮箱：hrgz@gfkcrc.com
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